These are the primary services offered by Lara Wellman Digital Marketing. If there’s something you need help with that isn’t listed here, please contact Lara to see how she can help meet your digital marketing needs.
Social Media Strategy
Many small businesses get pressure from customers, clients, and people they know to use social media. It's often considered the magic bullet to business success. However, having a presence on social media for the sake of having a presence isn't a guarantee of increased business.
Ideally, you need a plan that is tied to your business objectives. That's how you'll get the most benefit from using social media as a marketing tool, and that's where Lara Wellman Digital Marketing can help you!
Once Lara understands all of your business objectives, she will put together an overall social media strategy that will serve clients for a 6-12 month period. The strategy includes:
- An overview of your business’s overall audience, key messages, goals and tactics.
- Plan for each channel to maximize the effectiveness of its use.
- S.M.A.R.T. goals based on what your business wants to achieve.
- Metrics for tracking results on each channel.
- Content development suggestions.
Lara's strategy will give you a roadmap to more strategic use of social media in your business.
Lara doesn't stop after she delivers your strategy, because she knows how important it is to implement the strategy with a manageable action plan. Lara Wellman's accountability program is a one-year program that includes:
- Development of an action plan
- Monthly activity tracker
- Content review
- One-hour accountability call monthly
- Training on requested topics
- Reports on progress at 6-, 9-, and 12-month intervals.
Lara Wellman will be your partner in implementing your strategy so your business gains the most benefit out of having a social media presence.